Status : Verified
Personal Name | Villafuerte, Michelle Ann M. |
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Resource Title | Is it depression, or am I the problem, it’s me? : the multimodal analysis on the framing of depression in Psych2go’s Youtube videos. |
Date Issued | 04 July 2023 |
Abstract | This study examines YouTube as a new medium for communicating and sharing information on mental health issues. Specifically, it analyzes how depression is framed in Psych2Go’s YouTube videos. This study aims to analyze how Psych2Go’s YouTube videos utilize audio-visual elements to frame information on depression. This research employed two theoretical frameworks: Gunther Kress and Theo van Leeuwen’s Multimodal Discourse Analysis to explore how meanings of depression are created through the integration of various semiotic resources in Psych2Go’s YouTube videos, and Robert Entman and Pan & Kosicki’s work on Media Framing to investigate how information in a media text is used a certain way to present frames of depression as manifested in Psych2Go’s YouTube videos. A multimodal analysis, specifically Kress and van Leeuwen’s Theory of Composition, is conducted to describe the individual semiotic resources and how they interact with one another in six YouTube videos of Psych2Go to identify and examine how the patterns of emerging ideas and meanings about depression in the videos are used to frame information about depression. A thematic analysis revealed four media frames of depression within Psych2Go’s YouTube videos: depression affects all types of people, depression is a serious mental illness that comes with complex emotions, depression significantly affects a person’s daily life, and depression is treatable. |
Degree Course | Bachelor of Arts in Broadcast Communication |
Language | Filipino; English |
Keyword | multimodal discourse analysis; media framing; mental health communication; depression; Psych2Go; YouTube |
Material Type | Thesis/Dissertation |
Preliminary Pages
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Category : F - Regular work, i.e., it has no patentable invention or creation, the author does not wish for personal publication, there is no confidential information.
Access Permission : Open Access