Status : Verified
| Personal Name | Camacho, Nina Mariel B. |
|---|---|
| Resource Title | A digital scrapbook: the phenomenon of nostalgia engagement on Facebook |
| Date Issued | January 2022 |
| Abstract | This study examines the phenomenology of nostalgia engagement in social media. Specifically, this study looks at millennials and their lived experiences of consuming expressions of nostalgia on Facebook, given their existing individual and collective memories. Using Martin Heidegger’s hermeneutic phenomenology as a theoretical framework, I endeavor to better understand this phenomenon by examining how millennials consume nostalgic content within their everyday lived experiences. Both direct and indirect approaches in phenomenology will be used in conducting the study. A direct approach will be conducted specifically for the acts of observing and questioning, while direct and indirect approaches will be conducted for the act of interpreting the data collected from the observations, interviews, and online journals. This study will examine the individual by looking into their determinants of nostalgia and their nostalgia engagement habits, motivations, and experiences. I will use two non-probability sampling methods – convenience and snowball sampling – in selecting a sample of nine millennials who are Facebook users and who engage with nostalgic content on the said platform. Following the principles of phenomenology, the study will also focus on using in-depth qualitative interviews in an attempt to better understand how millennials engage with nostalgia on Facebook. The significance of this study is in its attempt to provide depth to the topic of nostalgia – not only as a mere fascination for the past – but also as a resource which can offer helpful insight on the role of nostalgia in meaning-making, identity formation, and community building. |
| Degree Course | Bachelor of Arts in Broadcast Communication |
| Language | English |
| Keyword | nostalgia; hermeneutic phenomenology; memory; lived experience; Facebook |
| Material Type | Thesis/Dissertation |
Preliminary Pages
786.81 Kb
Category : F - Regular work, i.e., it has no patentable invention or creation, the author does not wish for personal publication, there is no confidential information.
Access Permission : Open Access