Status : Verified
| Personal Name | David, Jessica R. |
|---|---|
| Resource Title | A Conversation with a DDS Blogger: Navigating a Mediatized Opinion Leader’s Negotiations of Rodrigo Duterte’s Perceived Sexism |
| Date Issued | March 2026 |
| Abstract | This feminist phenomenological study looks at how a Diehard Duterte Supporter or DDS social media influencer makes sense of former President Rodrigo Duterte’s perceived sexist attributes. Guided by the methodological tenets of hermeneutics and critical phenomenology, this study foregrounds not only the lived experiences of the participant in this study – a DDS blogger (as she is often called on social media) but also critically analyzes how she negotiates the complexities of being an influencer and a woman who supports a perceived sexist leader. Theoretically viewed as a mediatized opinion leader, this study critically examines how she emerged as a new political actor during the Duterte administration, capable of shaping conversations about gender and power. Through a one-on-one dialogical conversation between two women, this study offers insights into how the participant’s personal knowledge and encounters with the former president, along with cultural references such as traditional Filipino values, become instrumental in normalizing sexist discourse. By reframing it as paternal authority, familial connection, generational gap and humor, it further reveals how a woman with strong opinion leadership on social media reconciles her personal politics with the populist discourse of the former leader. |
| Degree Course | MA Media Studies (Broadcast) |
| Language | English |
| Keyword | Feminist phenomenology, Rodrigo Duterte, Diehard Duterte Supporter (DDS) blogger, Mediatization, Mediatized opinion leader, Sexism, Populism |
| Material Type | Thesis/Dissertation |
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Category : F - Regular work, i.e., it has no patentable invention or creation, the author does not wish for personal publication, there is no confidential information.
Access Permission : Open Access