Status : Verified
| Personal Name | Gadiana, Toni; Omac, Prescious Grace |
|---|---|
| Resource Title | An exploratory study on the factors influencing the high number of Airbnb listings: a case study of Quezon City |
| Date Issued | 6 January 2025 |
| Abstract | This study aims to determine the factors influencing the high number of Airbnb listings in Quezon City, Philippines, despite its reputation as a less popular tourist destination compared to Manila and Cebu. Based on the principles of Urban Economics Theory and the Law of Supply and Demand, the research examined the motivations of both Airbnb guests and hosts in choosing Quezon City as a location for listing and booking of Airbnb units. A descriptive research design was employed where data from 140 participants was collected through Google Forms, an online survey application. The survey was distributed to existing targeted Facebook groups made for Airbnb guests and hosts. These include 86 Airbnb guests and 54 Airbnb hosts. To analyze the data, correlation analyses were conducted to identify the relationship between demographic characteristics, such as age, income, and hosting experience, and the factors, such accessibility to transportation, proximity to shopping malls, nearby business districts, price, policies, and permits and certifications, influencing guest preferences and host motivations. Key findings indicate that guests prioritize accessibility to public transportation (RII = 0.849), proximity to shopping centers (RII = 0.847), and transparent pricing (RII = 0.923). Meanwhile, Airbnb hosts emphasize Quezon City’s high demand for Airbnb units and the potential for higher pricing (RII = 0.822) as primary motivations for listing properties. Location was identified as the most significant factor influencing both guest and host decisions, while cleanliness, safety compliance, and affordability were also critical for guests. In addition, correlation analyses revealed no significant relationships between demographics (e.g., age, income, hosting experience) and the factors such as pricing, policies, and permits and certifications. This suggests that these considerations are generally taken into account, even with different demographic profiles. In conclusion, thi |
| Degree Course | Bachelor of Science in Hotel, Restaurant and Institution Management |
| Language | English |
| Keyword | Airbnb; Urban economics theory; Law of Supply and Demand; Relative Importance Index (RII); Bed and breakfast accommodations—Philippines—Quezon City; Rental housing; Consumers' preferences; Advertising—Hospitality industry |
| Material Type | Thesis/Dissertation |
Preliminary Pages
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Category : F - Regular work, i.e., it has no patentable invention or creation, the author does not wish for personal publication, there is no confidential information.
Access Permission : Open Access