Status : Verified
Personal Name Constante, Ronalyn G.
Resource Title Technology foresight for AI-powered project management tools: adoption and impacts on Philippine freelancers in global creative outsourcing
Date Issued 1 June 2026
Abstract Artificial intelligence (AI) has moved from being a distant innovation to an embedded feature in everyday project management tools. For Filipino creative freelancers, long active in the global outsourcing economy, this integration feels both promising and disruptive. AI-powered platforms such as ClickUp, Asana, and Monday.com are reshaping the management lifecycle of creative projects. Onboarding, feedback, scheduling, and delivery are increasingly supported by systems that automate tasks, predict risks, and streamline collaboration. These changes reduce administrative burdens and enhance professionalism while introducing new challenges related to subscription costs, steep learning curves, and questions of creative autonomy.

Freelancing in the Philippines has expanded steadily, offering flexibility and access to global markets, but it remains marked by instability and intense competition. Within this environment, AI tools present opportunities for efficiency, competitiveness, and innovation, while simultaneously demanding continuous reskilling and adaptation. Unlike employees in structured organizations, freelancers must decide individually whether to invest in and learn these tools, often relying on peer networks rather than formal institutions. This autonomy empowers them, but it also places the burden of technological adaptation squarely on their shoulders.

The study examines how Filipino creative freelancers adopt and experience AI-powered project management tools, situating their practices within broader cultural and economic realities. It explores both the benefits, such as faster turnaround, improved coordination, and expanded creative opportunities, and the risks of exclusion for those unable to adapt. By mapping adoption patterns and impacts, the research develops a Technology Foresight Roadmap that projects AI’s influence on creative outsourcing over the next three to ten years. Embedded within this roadmap is a Strategic Adoption Guide that outl
Degree Course Master of Technology Management
Language English
Keyword AI-powered project management; Creative freelancing; Digital transformation; Future of work; Global creative outsourcing; Philippine freelancers; Scenario building; STEEPS analysis; Strategic adoption guide; Technology foresight roadmap
Material Type Thesis/Dissertation
Preliminary Pages
145.50 Kb
Category : F - Regular work, i.e., it has no patentable invention or creation, the author does not wish for personal publication, there is no confidential information.
 
Access Permission : Open Access